In the most ificant rede that starMedia has ever undertaken, all media web channels have been revamped with a new, fresh and simplified look and feel.
Recognized for its broad range of channels, quality content and extensive information, starMedia is further extending this area with the addition of new channels dedicated to technology and automotive. By integrating the latest technologies and putting social media at the heart of the rede, starMedia paved the way to launch new services and embrace innovations in the second half of This global rede is just the first step in a period of investment and innovation for the portal.
Plans include developing the portal for mobile or tablet platforms, providing a more personal experience and anytime, anyplace access. In another development, starMedia will bring on board new content partners, in order to extend its service into the English as well as Spanish language. The rede was also undertaken with the needs of advertisers in mind.
The clean and simple layout makes advertising stand out and gives greater opportunity for strong branding and the interactive elements give the opportunity to engage with starMedia's audience of 26 million. Giuliano Stiglitz, CEO, Orange Advertising Network Americas, commented, " starMedia is one of the most important sites of our network and we are sure the new layout and look and feel will not only improve the user experience but also facilitate a better connection between our advertisers and the visitors of this traditional and famous Internet destination.
France Telecom Group is one of the world's leading telecommunications operators.
Its key brand is Orange. With almost million customers, the Orange brand now covers Internet, television and mobile services in the majority of countries where the Group operates. Orange operates some of the leading web properties in the world, reaching a global audience of 67 million unique visitors each month.
Orange currently has the largest web audience in Europe out of any operator, with It is Orange's digital strategy to help our customers get the most out of their digital lives - acting as our customers' digital coach by delivering content and services across multiple screens that are relevant and tailored to the individual user. Our current portfolio includes Orange-branded country-specific websites for Orange customers such as www.